New headlines every day as the storied PGA Tour tries to get into bed with LIV Golf–a Saudi-backed former rival. Let’s back it up to early June 2023, when PGA and LIV said they’d join forces after months of dueling lawsuits and maneuvering to dominate professional golf. The Saudi Arabian Public Investment Fund backs LIV Golf. A successful merger would hand the Saudi government a wholly American institution, raising serious ethical, legal, and human rights concerns. Ongoing antitrust investigations, hearings on Capitol Hill, and player sentiments – both positive and negative – have fans wondering if this partnership will be a hole in one or a double mulligan. Business, entertainment, and sports attorney Steve Silton brings his love of golf to this deep dive with host Roshini Rajkumar about where these balls might roll.
Disclaimer: Roshini and Steve recorded this Case File before news broke of LIV Golf CEO Greg Norman’s explosive e-mail. In this ever-evolving story, we knew you’d want to hear their juicy analysis of antitrust issues, human rights criticism, and messaging mishaps.