With millions of followers, big name celebrities like Cristiano Ronaldo, Kylie Jenner, “Ye” (AKA Kanye West) and Lebron James command the clout to influence the beliefs and actions of their fans. Social media platforms can be used for the common good. But just as often, they can be an influencer’s Achilles heel. How and when should celebrities use their platforms? Can celebrities escape becoming influencers in the modern social media world? How can influencers establish credibility on platforms where image is methodically curated? Host Roshini Rajkumar welcomes Crisis Squad member Dr. Abdul Omari to explore the power of the platform and ways to navigate the dangers and opportunities–no matter how big or up and coming your reputation.
Host: Roshini Rajkumar
Guest: Dr. Abdul Omari